IMDataCenter Platform
FREQUENTLY ASKED QUESTIONS
It is a secure, web-based data SaaS platform that is easy to use and provides access to on-demand data services including data hygiene and cleaning, data appending, data and CRM enhancement, custom digital audience data, and much more. The IMDataCenter Platform leverages multiple data solutions for your convenience and is priced extremely competitively.
The Platform offers 3 options to choose from depending on your volume of transactions and access to solutions. Sign up is free, and all transactional pricing is the same across all 3 options. The only difference is on the level of access to solutions like API’s and FTP’s. Volume minimums are waived on 2 of the 3 solutions and unlike other platforms, pricing is aggregated across ALL solutions for the month, which goes towards your pricing plan option. Some of the products are priced on match, and some are priced on total input of the number of records. All pricing is easily displayed for you to see when you log in, and best of all pricing is extremely competitive and includes volume discounts for your bigger databases!
Simply put, the IMDataCenter Platform is easy to use, and we understand the advantages and differences of all the great data solutions available. The Platform leverages the strengths of all to bring you quality and quantity that is unprecedented. Our Platform’s proprietary algorithms reach out to multiple data assets to get more data if appending data, or more accuracy if cleaning data — giving you a competitive advantage. Plus, in this world of AI, Machine Learning, and Big Data — all tech which our Platform leverages — we actually have human beings that are highly skilled data scientists who can answer any questions you may have!
Our Platform options have no long-term commitments and provide you the flexibility to pause, modify, upgrade or downgrade at any time.
The IMDataCenter Platform has an easy setup process; all you have to do is create a user ID and password — and that’s it! We’ve made things simple and efficient for users at all levels of expertise. Plus, there are no long drawn-out training videos or tutorials. Just upload your file, pick the solution you want, setup your job by mapping your key data elements, and press go. Then download your file with the proper data elements you asked for — and you’re done!
You can provide a file in any database format including excel, comma delimited (with quotes), tab delimited, dBase, access, fixed width layout, etc.
The Platform is an automated system which will require your credit card information to submit your file(s) for processing and checkout. Or, if you have a prepaid plan, we will bill your card any overages that occur during the month. Checkout is completely secure and we accept all major credit cards.
You can contact us by phone, email, or mail. See below for more info:
Phone: (800) 531-2601
Email: datascientist@imdatacenter.com
Main Office: 3333 Renaissance Blvd, Ste 224, Bonita Springs, FL 34134
Data Hygiene & Data Enhancement
FREQUENTLY ASKED QUESTIONS
Data hygiene is the processes conducted to ensure the cleanliness of data. Data is considered clean if it is relatively error-free. Bad or “Dirty Data” can be caused by a number of factors including duplicate records, incomplete or outdated data, and the improper parsing of record fields from disparate systems. Errors can be introduced at any stage as data is entered, stored and managed. Industry analysts say 30% of data will be “dirty” or go bad over the course of a year if there is no data hygiene performed on a company’s CRM or database.
Our Proprietary Change Of Address (PCOA) processing includes everything the 48-month NCOA provides PLUS all of the following:
- Picks up people who have not registered for change of address through the US Postal Service (about 20% of all movers every year)
- Picks up people who have moved for up to the last 30 years
- Confirms the person input lives at the current address (NCOA only picks them up if they have moved)
- Includes deceased processing as well as flags people who have signed up for the Do-Not-Mail list
The goal of our API Web Service is to expedite your data processing into mere (sub)seconds (on an individual level) that can be integrated into your own database environments for multiple value-added applications. Our instructional/sample code can be found at: https://docs.imdatacenter.com.
These API Web Services control external access, security, as well as both receiving and return requests/results to the client. The five forward request types available via the API Web Service are detailed below.
The Request will contain the access authorization (x-api-key in header), the type of request, the client id, and additional parameters specific to the request type. Each Request can contain multiple Request Types which are listed below in priority. Each Record should contain the data on a single individual or business to be processed. The elements of the Record vary as required by the request type.
Forward Append Request Types:
- PCOA: Proprietary Change of Address
- NCOA: National Change of Address
- FP: Forward Phone Append
- FE: Forward Email Append
Reverse Append Request Types:
- Reverse Phone Append
- Reverse Email Append
The append solutions are described in further detail in the Email & Phone Data Append + Other Data Services FAQ section below.
Our data library is compiled from multiple online and offline sources with hundreds of verifiable public and proprietary sources, and includes the attributes and types listed below (and more). Here are some quick data facts:
- 260 million individuals
- 130 million households
- 600 million emails
- 550 million phones with over 230 million wireless numbers
- 153 million property records and 208 million deeds
- 75 million homeowners
- 1 million movers monthly
- 180 auto owners
- 14 million businesses
- 600 million emails
- 550 million phones with over 230 million wireless numbers
- Mobile Advertising IDs (MAIDs)
- 2.3+ billion MAID/hashed email pairs
- 400+ million unique MAIDS
- IDFA and AAID device data, confidence score matched with identity
- Demographics
- Financial indicators and status
- Lifestyle and interest
- Asset ownership including home(s), business(es) and vehicle(s)
- Telephone connects and disconnects
- Real estate transactions
- And much more!
Yes! IMDataCenter makes all of this data and more available for purchase for digital marketing, telemarketing, direct mail, and email.
NCOA stands for National Change Of Address and it’s a service that the IMDataCenter Platform offers to increase the accuracy of your current client list, and qualify you for postal discounts. The Platform offers 2 types of NCOA:
- 18-month US Postal service processing and flags moves 19-48 months (but does not provide a new address on the 19-48 month). Includes DPV (Delivery Point Validation) and duplicate detection.
- 48-month NCOAA, which includes the full 48-month US Postal move update as well as DPV and duplicate detection.
In order to receive the updated/corrected addresses, it’s necessary to complete a NCOA PAF form (more info below) that the US Postal Service requires for all NCOAs run.
The Processing Acknowledgement Form (PAF) is a form required by the US Postal Service. The USPS provides change of address information through the use of NCOA processing, and the collection of information on a PAF is required by the Privacy Act of 1974. The USPS requires that each NCOALink Licensee have a completed NCOALink PAF for each of their NCOALink customers prior to providing the NCOALink service.
Depending on what market(s) you are in, you may need to update your data weekly, monthly, quarterly or twice-a-year using our NCOA or PCOA solutions. If you’re not sure or if you’re new to this, we will give you a free data assessment to determine the accuracy of your data so you can make an educated decision. To schedule your free data assessment, call us at (800) 531-2601 or email us at datascientist@imdatacenter.com.
IMDataCenter provides this solution to marketers to enable them to turn their database(s) into a lead machine by monitoring and flagging customized life event triggers based on your industry. Buying habits change when your customers and prospects experience one of these life events. In fact marketing response rates can be up to 10 times higher when using life event data monitoring.
A few of the many life events to take advantage of include listing a home, buying a home, selling a home, moving, getting married, having a baby, getting divorced, buying a car, opening a business, having a large income change, looking for a job, getting life insurance, knowing when a target’s auto or home insurance policy is expiring, and more. These and other life event triggers put you in full control of your data for more effective insight, marketing, cross-selling and retention!
Try Our Platform For Free!
Stop wasting time, money, and resources on outdated append and enhancement techniques, and start enjoying the benefits of affordable automation by putting our platform to work for you. Sign up for a free account now (no credit card required), or contact us to learn more.
QUICK LINKS
CONTACT US
IMDataCenter
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3333 Renaissance Blvd. #224
Bonita Springs, FL 34134
(800) 531-2601
datascientist@imdatacenter.com