COMPLETE INTEGRATED MARKETING APPEND

CIMA

data hygiene
FACT:

25% of leads contain bad data with either an unaccountable phone number or bad email

Real-Time Leads are the lifeblood of today’s business with companies spending a lot of money to feed sales distribution and call centers.  The problem of bad data challenges many businesses who spend a large portion on their marketing budget on leads.  Let our Complete Integrated Marketing Append (CIMA) address this challenge by not only validating and correcting bad data, but appending addtional contact points and key predictive demographics and consumer elements that can be leverage for both prospects and to cross sell customers.

THE IMDATACENTER SOLUTION

CIMA = Complete Integrated Marketing Append

IMDataCenter’s industry leading CIMA solution provides you with a competitive advantage by maximizing every lead you generate or buy, by validating lead data, scoring lead quality, as well as appending key demographic attributes and up to 3 additional contact points for digital, phone, direct mail and email marketing. All this can happen in real time!

CIMA BRINGS TOGETHER THE FOLLOWING SOLUTIONS INTO ONE IDENITITY SOLUTION THAT CAN BE LEVERAGED IN UNDER A SECOND USING OUR API OR BATCH FOR SPECIAL PROJECTS:

We’ve Helped 1,000s Of Businesses Save Time & Money

Now it’s your turn. Let IMDataCenter CIMA Solution update and enhance your leads and customer and prospect files in real-time so that you are able to maximize your mail, phone, email, and digital marketing.  Try it for free now

Let’s take a closer look at a few of the active lead buying industries CIMA maximizes leads and return on investment for!

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LEAD ATTRIBUTES

• Current and previous address

 Up to 3 addtional phones, emails, hashed emails

• Lead Scoring

• Lead Validation

• Deceased Flag

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HOME SERVICES & REAL ESTATE

• Core property attributes / dwelling type

• Home & property type & renter data

• Square footage & # of bedrooms

• Year built and roof type

• Enhanced demographic attributes

• Lifestyle Attributes

• Credit Model

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FINANCIAL SERVICES & MORTGAGE

 Wealth

 Investor

 Mortgage date & type 

 Residential & commercial mortgage data

 Lender & loan type

 Current LTV, interest rate & current mortgage amount

 Enhanced demographic attributes 

 Lifestyle Attributes 

 Credit Model

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HOME & AUTO INSURANCE

• Homeowner X date based on mortgage & refi date

• Core property attributes/dwelling type

• Home & property type & renter data

• Square footage & # of bedrooms

• Year built & roof type

• Auto make model & year & number of vehicles

• Vehicle Milage

• Credit Model

HEALTH & LIFE INSURANCE

• Current and previous address

• Age

• Income

• Investor

• Wealth score & assets 

• Number of children present & ages

DEMOGRAPHICS

• Lifestyle Attributes 

• Age

• Income

• Marital Status

• Ethnicity

• Education

• Homeowner / Renter

• Networth

• Length of Residence

• And more

IMDATACENTER

CIMA Benefits

Reduce Cost Per Acquistion

By adding many of CIMA data attributes Eliminates need to buys different lead filters

Improve Business Decision Making

CIMA arms your call center & sales distribution with the additional intelligence required to gain a competitive edge 

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Increase Opportunities
& Revenue

Businesses can significantly boost their customer acquisition efforts by expanding their data.  More accurate and better insight means more customers

Happier Sales Professionals

By having well structured, updated, and accurate data — sales reps will connect with qualified prospects with higher contact rates resulting in success!

CLIENT SUCCESS STORY

Inbound Calls

A Call Center Client was looking for a partner to provide a real-time data enrichment API solution to gather more intelligence on each inbound call. Demand came from the quality of many of the inbound calls not meeting the proper criteria from the different media and lead sources.
IMdatacenter.com, a division of BrooksIM, was able to provide a solution which integrated into the Client’s call tracking platform to enable inbound calls to route and better filter in real-time based on the proper criteria. This was accomplished by adding the following intelligence and data returned in real-time though the API: additional relevant demographics such as age, income, wealth and property details, credit score, presence and number of children, and other key attributes.
As a result, the Client was able to filter leads more effectively, which produced better qualified leads and higher qualified conversions — automatically and with little ongoing effort.

Try Our Platform For Free!

Stop wasting time, money, and resources on outdated append and enhancement techniques, and start enjoying the benefits of affordable automation by putting our platform to work for you. Sign up for a free account now (no credit card required), or contact us to learn more.
CONTACT US

IMDataCenter
Powered by BrooksIM
3333 Renaissance Blvd. #224
Bonita Springs, FL 34134

(800) 531-2601
datascientist@imdatacenter.com